—Tattoo collector & enthousiast
I’ve always lacked the skill to draw or paint which stood in the way of becoming a tattoo artist myself. But I wanted to add to the culture in a way, so I came up with Black Lining, where we sell tattoo inspired wall art. So instead of creating art, I curate it and turn it into stunning pieces of wall decoration.
After a year we collected so many strong designs and more and more people started to ask if would print them on shirts. So…a little lightbulb came on and we started building Tough Love Apparel. A couple months later we we’re ready to launch and this is the result.
I hope you like it.